Salty James

James owns an architecture firm in Alpharetta. His staff is small but growing fast. In the midst of leadership, sales, HR, and the swirl of life, his marriage and kids have taken a back seat. James has many vices to manage the stress. Each vice promises peace, but in the end only complicate his troubles.

James describes himself as spiritual, but not religious. He believes his troubles with work, marriage and family are too big for him and he wonders if Christianity might be helpful.

Unfortunately, like many in Atlanta, James is stuck in kids travel sports. Weekend after weekend he and his family jump from hotel to hotel.

I've been meeting with James for coffee midweek to explore the Bible and how the Gospel relates to his life. While James (not his actual name) is a real dude, his life serves as a metaphor for thousands.

Consider the impact of a ministry to James. His employees work 50-60 hours per week. Their lives are equally complicated and stressed. To them, James is their shepherd. Where will his shepherding lead?

The values of marketplace leaders shape the values of our communities. James (and the thousands just like him) will never lead their staff and families with what they do not know. Giving the gospel to James extends far beyond a single connection.

Giving Tuesday

After the frenzy of Black Friday and Cyber Monday, Giving Tuesday is an opportunity to give Peace and Rest.

Financial partnership with NEW VERTICAL mobilizes the gospel by keeping us at the table with business leaders just like James. Additionally, it propels us toward our vision of building a network of chaplains who reach an expanding gap between culture and the Church.

As a Bonus: this Christmas season new monthly partnerships will double their gospel reach with a generous challenge match. See Below!

For we are his workmanship, created in Christ Jesus for good works, which God prepared beforehand, that we should walk in them. - Ephesians 2:10

Please prayerfully consider joining us in extending the gospel into the marketplace GIVE HERE

2025 Newsletter

In 2025 we plan to migrate our updates away from "Plant The Oaks" to a newsletter dedicated to New Vertical.

We initially used PLANTHEOAKS as a familiar platform. However, as we gain traction and grow, it is important to move away from content centralized on our family and develop a platform that focuses on NEW VERTICAL.

This is in keeping with our larger Strategic Plan to build an organization for chaplains across multiple communities.

Grateful

You are loved and we are grateful. His Grace is enough.